Brightview Dental: From 12 to 58 New Patients a Month
The Challenge
Brightview Dental was a great practice with a problem every dentist knows: the chairs weren't full, and they had no idea why. Dr. Sarah Mitchell had built a loyal patient base over a decade, but new patient growth had stalled at 12/month — well below the area average.
Their website was built in 2015 and never touched again. It loaded slowly, looked dated on phones, and had no way for a patient to actually book online. Worse, their front desk was missing roughly 38% of incoming calls during business hours — and 100% after hours.
On Google, Brightview was buried on page 3 for "dentist near me" searches — invisible to the exact patients actively looking for a new dentist in their neighborhood.
What We Did
Four phases, eight months, one integrated system — not four separate vendors.
Full Audit & SEO Foundation
We ran a complete technical and competitive audit, fixed Core Web Vitals issues, rebuilt their Google Business Profile, and mapped a keyword strategy around every treatment and surrounding suburb.
Conversion-First Website Redesign
A complete rebuild: mobile-first, sub-2-second load times, smile gallery, and a booking CTA on every single page. No more guessing where to click.
AI Agent Deployment
A custom-trained AI voice agent now answers every call in under 3 seconds — 24/7 — and books straight into Brightview's calendar, with seamless handoff to staff for complex cases.
Review & Automation Engine
Post-visit review requests, no-show recovery, and 6-month recall sequences went live — turning happy patients into 5-star reviews and dormant patients into rebooked appointments, automatically.
The Results
Every figure below is tracked via call recording, booking attribution, and revenue reporting — not vanity metrics.
New Patients Per Month
The Difference a Dentox Website Makes
Drag the slider to compare Brightview's old site against the Dentox redesign.
Same-day appointments. Online booking. AI assistant answering 24/7.
Book Your Visit →We have been serving the Austin community for over 15 years. Please call our office to schedule an appointment. Walk-ins are accepted on a limited basis.
Office Hours
Mon–Fri: 9:00 AM – 5:00 PM
Sat–Sun: Closed
"Within three months we were ranking #1 for 'dentist Austin.' By month six we'd added over $46,000 in monthly revenue. The AI agent alone paid for the entire engagement — and it answers calls better than my old front desk did."
Services Used in This Engagement
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